BAM Deepdives podcast episode with Tom Fishburne

Are you ready to dive back into the world of innovative marketing insights and cutting-edge strategies? Already missing the BAM Marketing Congress?

In these deep dives we've invited the most inspiring national and international marketing experts for an inspiring chat. The result is a series of unique podcast episodes with fascinating marketing stories, useful tips and tricks, anecdotes and so much more.

Tom Fishburne

“More Tech, Less Impact: What Marketers Are Missing”

In this episode, we explore why marketing often falls flat despite having more tools and technology than ever to deliver great customer experiences. 

Marketoonist Tom Fishburne has spent over 20 years drawing cartoons about the marketing industry, using humour to spotlight what goes wrong, and how to make it go right. 

We'll discuss why humour matters, how it can help marketers connect on a deeper level, and what lessons his cartoons reveal about doing our best work. 

This conversation is essential for marketers who want to combine creativity, empathy, and effectiveness in a fast-changing world. 

 
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About the article

Publication: March 18, 2026

Source: BAM Marketing Congress