Expert Hubs Day

De Expert Hubs vormen het hart van de vereniging. Actieve leden van onze organisatie worden samen gebracht rond 1 thematiek om hun expertise uit te wisselen.

Topics:

Marketing & Society

Astrid Leyssens (Marketing for do good companies)
Olivier Van Cauwelaerts (Commercial Director - Manufast)
Piet Colruyt (Impact investor & Auhtor of Allemaal Sociaal 3.0), Iedereen sociaal

Legal

Gerrit Vandendriessche (Partner - Altius)
Caroline Coesemans (Head of Legal and Public Policy - Google), AI at Google

Programmatic Media

Dax Vercauteren (Commercial Director Belgium - Adform)
Isabelle Lambert (Head of Programmatic - Cadreon), Trends in Programmatic fo 2018

Sport & Marketing

Thierry De Ridder (Strategic & Communication Director - Sportizon)
Mike Wragg (Executive Vice President, Global Head of Research - Nieslen Sport), Sport & Marketing – Facts & Figures

Standards

Steven Verbruggen (Managing Director - Adsomenoise), DOOH Guidelines
Kathy Vandevelde (Head of Go to Market - Clear Channel), DOOH inspiring cases

BAM Campus

Maxime Suffeleers
Stijn Spaas, Brand experience stories

Technology

Inge Vander Velpen (COO - &Koo)
Hugues Rey (CEO - Havas Media Group Belux), Marketing & AI
Ilse De mey (Head of Policy & Support - KBC), Blockchain as an accelerator for disruption in financial services. The we.trade case

Content Marketing

Michel Libens (Managing Director - Propaganda)
Simone Krouwer (Phd Researcher – University of Antwerp), Native Advertising

BtoB

Bert Heyens (Partner - If We Were You)
Annelies Lenaerts (Marketing Director Nextel), When marketing does sales

Research Hub

Luc Eeckhout (Owner - Phimedia)
Stéphanie Radochitzki (IPG Mediabrands), BAM Matrix survey results

Start&Scale Hub

Bert Van Wassenhove (Venture Publisher - The CoFoundry)
Jean-Pol Boone (EBusiness Angel in Innovation)

Raphael Senelle (Country Manager Benelux Inoopa)
Octavian Susnea (CEO/Founder FanArena) - Matthias Lehaen (Product Manager PlaySports Telenet)
Christophe Vranken (Chapter Lead, Beyond Banking at ING Belgium)

Case studies - Bring Belgian marketeers to upper level in terms of innovation and maturity by sharing their own experiences

Data

Kris Vranken Managing Director Stratics, Data Driven Marketing - Is Data the Key to Better Marketing?

Meer lezen?

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